Embracing natural beauty is a big part of Brazilian culture. As a company inspired by the country’s inclusive attitude, it’s our responsibility to uphold the celebration of both people and planet. This includes carefully sourcing ingredients, offering recyclable packaging, and partnering with our communities. As we evolve, we will innovate in ways that help improve the world around us. Because when it comes to sustainability, we can always go further.
let’s break it down
We reserve taking it easy for the beaches of Rio—not creating products that meet our highest standards. We’re upholding our commitment, so you can shop with confidence. Here are icons you’ll see on our site:
This is How We Do It
Better products means bigger efforts. From concept to cart, we’re evaluating every step we take along the way. This includes:
Developing all plastic packaging to be reusable, recyclable, recoverable and/or made with renewable materials. Introducing product refills to reduce plastic.
Upcycling 12,000+ pieces of unused plastic into musical instruments for Brazil's Mangueira samba school. Manufacturing all cartons at wind facilities to maintain carbon neutrality.
Converting all cartons and cardboard from 98% Forest Stewardship Council-certified to 100%. Collaborating with suppliers on sourcing ingredients for a positive impact on community and natural resources.
Sourcing ingredients based on product lifecycle and impact on community and agriculture. Eliminating aerosol products to reduce total VOCs aka Volatile Organic Compounds.
Using 98% non-chlorine-bleached paper board and/or non-solvent-based inks on all paper components.
Upholding a 100% cruelty-free product assortment.
*Contingent based on your region, municipality, and waste collection streams.