In Brazil, we are immersed in beauty in all forms – from the colors, scents and sensations that surround us, to the Body Joy we see and feel every day. We embrace uniqueness because we know there’s no one way to be beautiful. Our love of diversity comes naturally to us and is at the heart of everything we do.
Sol de Janeiro is committed to creating products inspired by the lush, natural diversity of Brazil and intended for good – good for your skin, and good for the world around us.
Our experience comes from a place of positivity and pleasure, and we believe in high-quality beauty formulations that celebrate our bodies and bring something joyful to every body.
Sol de Janeiro isn’t about trends. Our products really offer the ingredients that Brazilians have loved and passed down over many generations, from mothers to daughters. They feel and smell amazing – and they work.
Camila, Founding Partner
At the heart of Sol de Janeiro you'll find Brazilian Beauty Secrets that harness the power of potent ingredients from the Amazon Rainforest. Rich in benefits and luxuriously body-loving, these carefully selected star ingredients are tried and true skin and hair care solutions. Sol de Janeiro proudly partners with suppliers who share our commitment to protect the Amazon, and our planet.
Our products are thoughtfully created with sustainable ingredients from certified suppliers that never impact the beauty and integrity of the Amazon Rainforest.
We believe in beauty, for good.
We prohibit the use of over 100 ingredients when formulating our products. Because skin that glows with confidence and happiness should be worry free.
We stay on top of developments in science and new standards to ensure human and environmental health and safety. Our current list of banned ingredients is below - these are the ingredients we’ll never use in our products.
5-Nitro, acetaldehyde, acetone, acetonitrile, acrylamide, Aluminum, Chlorohydrate (Aluminum Salts), Animal Oils, Musks, and Fats, benzalkonium chloride, Benzophenone + Related Compounds, Benzylhemiformal, bisphenol A(BPA), Butylated Compounds - BHA (Butylated Hydroxyanisole) + BHT (Butylated Hydroxytoluene), butylparaben, Carbon Black, ceteareth-20, Coal Tar, DBP, DEHP, DEP, Diazolidinyl Urea, Dibutyl Phthalate, Dmdm Hydantoin, Formaldehyde + Formaldehyde releasing agents, Glyoxal, Hydroquinone, Imidazolidinyl Urea, Lead & Lead Acetate, Mercury + Mercury Compounds (Thimerisol), Methenamine, Methyl Cellosolve or 2, Methoxyethanol, Methylparaben, Microbeads, Mineral Oil, Nanoparticles, Nitro- and polycyclic musks (PCM), Parabens, paraffin, PEG-7 Glyceryl Cocoate, Petrolatum and Paraffin, Phthalates, Polyacrylamide/acrylamide, Propanol, Resorcinol, Retinyl Palmitate, Styrene, Sulfates - SLS + SLES, Talc, Toluene, Triclosan and Triclocarban
Our packaging brightens your shelfies and your life. We’re making sure we’re keeping the planet bright as well.
Our mission is to use sustainable and recyclable material whenever possible.
Brazil is our inspiration. The Amazon is our heart.
We proudly partner with suppliers who are committed to protecting the Amazon – and our planet. Our products are thoughtfully created with sustainable ingredients that never impact the beauty and integrity of the Amazon Rainforest.
From our recyclable packaging to our high-performance formulas, we pride ourselves in offering the very best for our SOL Family, while honoring our Brazilian heritage, always.
Our mission is passionate and personal – it’s all about beauty, for good.
As a brand that celebrates Brazil and its profound beauty, we can promise that our partners and suppliers only use sustainable practices. That means that our products in no way harm or negatively impact the Amazon Rainforest.
We strive to maintain and preserve the richness, biodiversity and integrity of the Amazon Rainforest. Always.
The Amazon is at the heart of all of our products and we know that its gifts are essential to literally everyone on the planet.
Yes. Not only do we care deeply about the Amazon, we care deeply about the environment and are proud that every piece of our packaging is recyclable. All pumps have special recyclable needs, please contact your local recycling company for more details.
We believe in community and the power of positive relationships and we are proud to partner with organizations, like Rainforest Action Network, that are recognized for their important work to preserve the Amazon Rainforest.
The devastating fires that affect the Amazon Rainforest are a profound concern to us as a brand, and as a family. We also know that these events will impact the entire planet and we want to help.
The silicones we’ve carefully formulated in our haircare products aren’t cyclical or volatile silicones. They are a new water rinsable silicone. Traditional silicones provide a short term benefit to hair but then build up and result in weighed down, dull hair. Because traditional silicones form a protective layer over the hair and don’t rinse off, they attract build up and prevent conditioner and other nutrition from getting into the hair follicle, which can result in split ends and breakage. The new silicones use are water soluble, leaving a silky smooth finish without the buildup. Our silicones are not D4, D5, D6 silicones.