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Juneteenth 2022

June 15, 2022

Celebrate Liberate Educate #Juneteenth

Juneteenth (recognized on June 19th) honors the end to slavery in the United States and is considered the longest-running African American holiday. In 2021, congress officially passed a bill making it a federal holiday — after gaining momentum after the Black Lives Matter protests in 2020 according to CNN.

In observance of Juneteenth, our Sol Family is dedicating more time toward self-education and moments of deep reflection to recognize the progress made — and the progress we will continue to make as we fight for racial equality together.

Join us as we honor Black Americans in every area of endeavor andthroughout history this Juneteenth and beyond.

Stay Educated:

  • Movies:
    Miss Juneteenth (Hulu), 13th (Netflix), When They See Us (Netflix), (In)visible Portraits (Amazon Prime Video), Black is King (Disney+), Watchmen (HBO Max/Go).
  • Books:
    “Call Us What We Carry” by Amanda Gorman, “On Juneteenth” by Annette Gordon-Reed, “A Black Women’s History of The United States” by Daina Ramey Berry and Kali Nicole Gross, “The Color of Law” by Richard Rothstein.
  • Podcasts:
    The History and Meaning of Juneteenth, The History of Juneteenth, Louder Than a Riot, Code Switch, 1619, and Natal.

Get Involved:

  • Donations:
    The American Civil Liberties Union, The Audre Lorde Project, The Bail Project, National Museum of African American History and Culture and the NAACP.
  • Black Owned Organizations, Businesses + Banks:
    The Fifteen Percent Pledge, OneUnited, Operation Hope, Black Owned Everything, MoCaFi, National Urban League, and Coalition to Back Black Businesses.

Stay Connected:

  • Attend a virtual panel of scholars that explore the origins and historical and current significance of Juneteenth.
  • Ask your workplace about how Juneteenth will be recognized company wide.
  • Teach your kids and teens about Juneteenth through activities and accessible books/audiobooks.

3 Responses


July 28, 2022

I’ve loved this company ever since I first smelled Cheirosa 62’, now I’m loving it even more for the support and inclusiveness of Everyone 💛🤎🤍


June 23, 2021

I’ve been a fan and user of your products for a couple years… but moreso a fan, now! This is meaningful, thank you.

Cindy Manto

June 23, 2021

Your informational outreach for Juneteenth is wonderful!!! Keep up the very good work.

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