What is the difference between the new formula and the old?
Our new & improved Milky Leave-In Conditioner, now features advanced Sol Seal Technology™ , delivers improved split end repair, enhanced detangling power, and it's proven to provide 2.5x more breakage protection* for smooth, healthy-looking hair.
*than the original Milky Leave-In Conditioner.
Do I need to wash this out?
Nope, just love it — and leave it in! Let your hair soak up the amazing benefits (and not to mention, your favorite Cheirosa scent) of this post-shower hydrating and frizz-fighting mist without rinsing afterwards.
Is there a difference between the '62, '68' and '59 Milky Leave-In Conditioner?
The only difference between '62, '68' and '59 are the dynamic scent notes all in the same amazing NEW formula! '62 has scent notes of pistachio and salted caramel, '68 has scent notes of pink dragonfruit and Brazilian jasmine, '59 has scent notes of vanilla orchid and sheer sandalwood
What are the benefits of this leave-in conditioner?
Now with advanced Sol Seal Technology™, our lightweight-yet-buildable spray hydrates, seals split ends, fights frizz for up to 72-hours* and protects against heat damage. Perfect alone or to enhance your current haircare routine — it does it all!
*After 72 hours based on an instrumental study on hair.
How do I use this leave-in conditioner in between washes?
Great question! Mist Milky Leave-In Conditioner onto slightly dampened or dry hair to instantly rehydrate strands.
Which hair types should use this leave-in conditioner?
All hair types will want to enjoy this! It’s ideal for those who want soft, hydrated, frizz-free, healthy-looking hair that smells amazing.
Is this OK to use on color-treated hair or bleached hair?
Yes! Our Milky Leave-In Conditioner is safe for color-treated hair and can help visibly restore dry, damaged hair for smooth, soft, healthy-looking hair — and can help prevent further damage and color fade.
Is Milky Leave-In Conditioner safe on keratin-treated hair?
Our Milky Leave-In Conditioner is keratin-friendly, however, we always recommend a strand test or consulting with your stylist for specific hair concerns.
What step should I use Milky Leave-In Conditioner in my routine?
This versatile, lightweight-yet-buildable spray is perfect for damp hair fresh out the shower, before heat styling or air drying. You can also spray dry hair to add moisture and revive texture.
Can I use Brazilian Joia ™ Milky Leave-In Conditioner in tandem with other products?
The flexible formula works as a primer or base to any other styling product (like our Brazilian Glossy™ Nourishing Hair Oil) you already use. Spray in before heat styling or air-drying to ensure your hair stays hydrated, frizz-free and protected from damage. Plus, this is the best leave-in conditioner for the L.O.C. method.
Is Milky Leave-In Conditioner a heat protectant?
Yes! Brazilian Joia Milky Leave-In Conditioner protects hair from up to 450°F.
What is Sol Seal Technology?
Our proprietary Sol Seal Technology™ smooths frizz and seals split ends with ionically charged micro droplets that bond to damaged hair with cupuaçu butter, Brazil nut oil, and açaí oil. The micro droplets gradually release on contact, delivering nourishment directly to the weakened parts of the hair shaft to reduce frizz, improve the look of split ends, and enhance shine. When replenishing ingredients are delivered with our innovative technology, you’ll see smoother, healthy-looking hair that’s more resilient to damage over time.